Hi! Welcome to AUSPresence

Founded in 2005 by Chris Frith, AUSPresence enables SMEs to harness the power of the Internet. 

I founded AUSPresence in 2005 to cater for those small to medium business owners looking to grow their business in a systematic way. Since that time I have assisted many businesses achieve their goals, particularly in the areas of strategy and marketing.

My strength is the ability to go from concept through financial due-diligence to implementation. This has proven an attractive proposition with the rise of Internet applications, as clients recognise that it’s the whole customer journey that counts, not just the sale.


Typical projects

Typical projects involve me analysing the current situation and making recommendations based on what you’re trying to achieve.

For follow-on implementation projects I call out the need for specialist resources as required (e.g. web developer) and will usually work with your existing suppliers and staff, unless you’d like me to source alternatives.

During implementations I act as the coordinator and customer advocate within your wider team.  With many years project management experience, I am able to free you from the day-to-day running of the project and maximise the prospects of what gets implemented matches the vision.

Typical customers

I work with customers from a wide variety of industries. Once these customers typically had a technological component to their business (e.g. telecommunications, software, etc.) but today, virtually every business needs to be thinking about how they can use technology to gain a competitive edge and/or reduce their costs.

My advantage is that I’ve come from a technical background developing complex billing systems so can support you in evaluating vendors and managing the implementation.

Digital business consultants talking about a project

Beyond the project

Quite often assignments will have an organisational component to them.  This is usually where the business has outgrown its organisational structure, or the owner may be considering his or her options going forward.

Having worked with some customers over many years I have considerable experience in enabling businesses adapt with increasing size and complexity.  I have also co-ordinated the sale process for when you want to realise a capital gain from your hard work.

My background

My career has taken me from Australia, UK, Europe, India and more recently Singapore and PNG.

  • Defence (Avionics, maintenance coordination)
  • Telecommunications (billing systems, network implementations, service provision, product development, channel management)
  • Online business establishment (concept, development, launch)

Chris Frith
MBA, BE (Computer Engineering)

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